➡️ Introduction

After a couple of lackluster years for Canadian microcaps, we now face a new challenge: the threat of broad U.S. tariffs.

As of mid-February, the blanket U.S. tariffs for Canada and Mexico have been delayed, but the 25% aluminum and steel tariffs are expected to come into effect on March 4, 2025. It’s still uncertain whether the broader tariffs will come into effect and to what extent.

In the meantime, investors and management teams are left scrambling to manage the impacts of tariffs and their communication around them.

Though we're not trade experts, we can learn to improve our investor relations efforts during such crises.

I believe it’s important for management teams to demonstrate leadership during challenging times like these. This includes communicating with investors to help them understand your situation, feel supported, and guide them along as the partner they are in your business.

How you respond has a lasting impact and can make all the difference in your profile as a Canadian microcap.

As the adage goes, never waste a crisis.